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How Australian SaaS Companies Build Indonesia-Based Product Squads

Australian SaaS founders are increasingly building Indonesia-based product squads to escape local hiring bottlenecks, control burn, and keep shipping. This guide shows how they structure squads, stay compliant, and turn Indonesian teams into a true product engine.

Tenia Novalia
18-12-2025
4 mins
Remote product squad in Indonesia for Australian SaaS companies by RainTech.

Australian SaaS founders are increasingly building product squads in Indonesia to overcome local talent shortages, manage burn rate, and keep shipping product features at speed.

With fast-growing tech hubs like Jakarta, Bandung, and Yogyakarta and a remote-first mindset, Indonesia has become a strategic location for dedicated squads serving Australian SaaS product.

Why Indonesia Works for Australian SaaS

Indonesia combines close time zones with Australia, competitive talent costs, and a large pool of engineers familiar with modern stacks like JavaScript, TypeScript, cloud-native architectures, and microservices.

Many Indonesian developers already work in global or remote setups, with solid English proficiency and fluency in collaboration tools, which makes cross-border squad integration smoother.

For Australian startups and scale-ups, this often means being able to assemble a cross-functional squad (product, backend, frontend, QA) at a cost similar to one or two local hires, without sacrificing quality or velocity.

At the same time, Indonesia's tech ecosystem and university pipelines support long-term scaling, rather than one-off, transactional engagements.

The Main Models Australian Companies Use

When building Indonesian-based product squads, Australian SaaS companies tend to adopt three main models.

  1. Direct remote hiring with EOR support: the company sources and selects talent, then uses an EOR partner such as RainTech to handle local contracts, payroll, and employments compliance in Indonesia.
  2. Dedicated squad through a talent partner: founders rely on a local specialist to assemble and managed a dedicated squad of Indonesian engineers that works as an extension of the in-house product team.
  3. Hybrid core squad plus flexible extension: a stable core squad is built for long-term product work, while a flexible headcount is added for spikes, migrations, or specific feature pushes through controlled staff augmentation.

These models help founders avoid the complexity of setting up entities, HR operations, and legal infrastructure in Indonesia while keeping strong control over product priorities and team culture.

How Founders Actually Build The Squad

For many founders and CTOs in Australia, the journey starts with the same bottleneck: long hiring cycles, intense competition, and escalating salary expectations in local tech hubs.

Once they look at Indonesia, they quickly realize that success depends on understanding local hiring channels, expectations around compensation, and how to align working practices across borders.

RainTech was built precisely around this gap, after more than a decade of experience building and scaling Indonesian tech teams for international companies.

That background means RainTech's team is used to advising founders not only on where to find talent, but also on which squad shapes, salary bands, and collaboration patterns actually work for long-term product delivery.

Squad Structure and Product Ownership

A typical Indonesia-based product squad for an Australian SaaS company is design to own outcomes, not just implement tickets.

A common structure includes a Tech or Product Lead, two to four software engineers across frontend, backend, or fullstack roles, a QA or test automation specialist, and sometimes a Product Manager or Product Owner who work closely with stakeholders in Australia.

This structure makes it easier to keep feature discovery, delivery, and quality loops tight, even across borders. With three to four hours of overlapping working time with Sydney or Melbourne, teams can join standups, sprint rituals, and discovery sessions without slowing down decision-making.

Compliance, Payroll, and Risk Management

One of the first questions Australian founders ask is how to stay compliant with Indonesian employment compliant regulations without setting up a local entity.

Indonesia has specific rules for employment contracts, social security programs such as BPJS, and tax handling, which are difficult to navigate from the outside.

RainTech acts as a local partner and Employer of Record so that global companies can legally hire Indonesian talent, manage payroll and benefits, and stay aligned with local labour regulations while focusing on their core product work.

This setups reduces regulatory risk, prevent hidden HR costs, and gives founders confidence that their remote squad is built on a solid legal foundation.

Culture, Communication, and Retention

Succesful Australia-Indonesia squads invest early in communication norms: shared working language, clear documentation standards, and predictable meeting rhythms.

When Indonesian engineers have meaningful visibility into product goals and user impact, they are more likely to contribute proactively and stay engaged over the long term.

RainTech's team has deep experience with Indonesian hiring culture and knows that many professionals value growth opportunities, stability, and trust-based relationships as much as compensations.

That insight shapes how candidates are matched, how expectations are set, and how teams are supported after hiring, which in turn improves retention for Australia clients.

How RainTech Supports Australian SaaS Squads

For Australian SaaS companies, RainTech acts as a bridge between strategic ambition and on-the-ground execution in Indonesia.

RainTech combines local sourcing channels, structured technical and cultural screening, and end-to-end employment operations so founders can move from "we need a squad" to "our squad is shipping" much faster.

The company is led by professionals who have spent years building remote tech teams and working closely with founders and CTOs, which gives RainTech a strong understanding of both product roadmaps and talent realities in Indonesia.

That combination of founder level perspective and local execution helps Australian SaaS businesses build squads that feel like part of the core team instead of a detached outsourcing unit.

Conclusion

Australian SaaS companies that success with Indonesia-based product squads usually do three things well: they treat Indonesia as a long-term tech hub, choose hiring models that keep them compliant and flexible, and build squads that are accountable for outcomes, not just tasks.

Done right, this approach creates a powerful balance of cost efficiency, speed, and access to a deep, fast-growing pool of engineering talent.

For founders and CTOs in Australia who want to scale product delivery without burning out local hiring markets, partnering with an experienced local specialist like RainTech can dramatically shorten the path form idea to a fully functioning squad in Indonesia.

Ready to explore building an Indonesia-based product squad for your Australian SaaS company without drowning in legal and HR complexity? Contact RainTech today to discuss your ideal squad setup, from tech stack and seniority to the employment model that fits your roadmap and budget.

To go deeper into each part of building Indonesia-based product squads for Australian SaaS companies, explore these guides next:

  • Australia's 2025 Guide to Hiring Remote Dev Teams in Indonesia/APAC
  • Leveraging the Potential of Indonesia's Tech Talent for Global Companies
  • Top 7 Factors Driving Indonesia's Tech Talent Growth in APAC
  • How RainTech Solves Tech Talent Shortage by Hiring Remote Teams in Indonesia
  • Maximizing Cost Savings and Business Impact Through Remote Hiring in Indonesia

References:

  1. Suntechit Global, Hire Remote Software Developers in Indonesia
  2. Monroe Consulting, Indonesia Talent Market Report 2025

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